patron

What is PatronManager CRM?

PatronManager CRM is the first truly complete, 100% web-based CRM technology designed for arts and cultural organizations. It’s an all-inclusive system that melds all your operations into one cohesive unit:

• Box office software (ticketing and subscriptions)
• Donor database management
• Professional e-mail marketing
• Comprehensive contact management
• Effortless staff collaboration

This is an entirely new approach to technology -- an arts CRM system -- that makes your entire organization more efficient and your patron interactions more productive.

Why Does CRM Make All the Difference?

PatronManager CRM is a customer relationship management system at its core -- patron database management seamlessly interwoven with walk-up and web-based ticketing, fundraising, and marketing. It’s not a box office system with a field to record donations or a box office system with database features simply added on.

All of your patron information is in one place, fully accessible, and continually updated by your whole staff. Box office, marketing, and development -- everyone uses the same system. And when everyone works on the same system, daily operations are transformed.

As you easily document and track every interaction with every customer, from ticket purchases to subscription upgrades, from donations to day-to-day e-mails and calendar- based tasks and reminders, you are creating an invaluable asset with PatronManager CRM -- the “collective memory” of your organization’s relationships with your patrons.

The CRM approach has been embraced by the corporate world during the last decade, and now we’re bringing it to the arts and non-profit world, to help you sell more tickets, better achieve marketing and fundraising goals, and provide better patron service.

How Easy Is It to Transfer Historical Data?

The essence of CRM is to have all your customer data in one place, which means that transferring your historical data from your existing system(s) to PatronManager CRM is one of the most important parts of the implementation process. We'll work hand-in-hand with your staff to get to know your current operations, and we'll work with you to clean up and move your data into PatronManager so that you don't lose any critical information. As long as your data is in a digital format, we will work with you to transfer it.