April 16, 2020
Event technology leader Patron Technology, parent to a suite of products including ShowClix, PatronManager, and GrowTix, announced today its rollout of a forward-looking solution built to power virtual events. The platform features live streaming, video, and collaboration capabilities integrated directly into its ticketing products, where event organizers can provide unique and secure access to enter their virtual events. The solution is designed to provide a way for event organizers to manage virtual events through a single platform, collect valuable customer data, and offer multiple ways to monetize their online events - all while offering ticket buyers a highly-anticipated, engaging online experience.
“While many performers and content creators have already taken to the internet to maintain connections with their fans and provide some much needed entertainment while social distancing guidelines are in effect, we are actively shaping the future of the industry,” said Marc Jenkins, Patron Technology CEO. “We’ve put together a product offering that will enable event organizers to curate fully-virtual events using integrated ticketing, streaming, and participation tools. This offering creates exciting new experiences now and in the future, while providing the opportunity to generate additional revenue.”
In addition to ticket sales and streaming, Patron Technology’s virtual event solution includes fan engagement, community building, and reporting features, which provide event organizers with valuable insights into the online event experience. “When the entirety of an event is accessed virtually, we can explore how our integrated products can be used in the new virtual events world. The data provided helps our event organizers learn how customers are interacting with their online event and enable them to continually optimize, expand, and enhance virtual experiences,” Jenkins said. “We are providing our organizers with the opportunity to keep their fans engaged online while they create long-term connections with both the event, and each other. Because at the end of the day, it's the community, not the location, that defines an event."
For further information on Patron Technology's virtual event offering, this solution page provides a breakdown of its features and capabilities.
About Patron Technology
Patron Technology empowers event organizers to take control of their entire event experience by streamlining their technology into a single, flexible solution. Their powerful ticketing, experiential marketing, mobile apps, operations, and cashless products are tailored to fit any event while providing valuable insights about attendees. Iconic brands like New York Comic Con, Coachella, Museum of Ice Cream, NHL, and Dreamforce use Patron Technology’s suite of integrated event technology to power their events.
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